Rebecca McSheffery
Class of 2015, Business Administration: Marketing
NBCC's Friend of New Brunswick Award Recipient
A fierce and inspiring changemaker, Rebecca McSheffery is an unyielding positive force in addressing complex social issues. Since graduating from NBCC's Business Administration: Marketing program in 2015, Rebecca has embarked on a multifaceted journey to tackle some of New Brunswick's most pressing challenges. A firm believer in human-centered approaches to social innovation, she's a social sleuth at unraveling systemic issues to uncover root causes, who is breaking down barriers through empathy and collaboration.
A pivotal moment in Rebecca's career occurred when she joined the Government of New Brunswick and spearheaded the Mosaïk program. This groundbreaking initiative not only created employment opportunities but also provided essential support services—such as language training and mentorship—for over 250 newcomers, transforming the public service workforce into a more inclusive and diverse space. "It wasn't just about offering a job; it was about ensuring the whole person, and their family were taken care of and truly set up for success," Rebecca reflects. Her leadership ensured the program evolved to be run by newcomers themselves, exemplifying her commitment to empowerment and sustainability.
Today, Rebecca continues to lead innovative, collaborative problem-solving efforts as the Director of Innovation & NouLAB at the Pond-Deshpande Centre. In this role, she addresses complex social challenges, from helping small and medium enterprises become greener to supporting the construction sector in welcoming immigrants into their workforce. Her passion for social innovation also drives her work through She Consults, a consultancy she founded in 2021 that focuses on empowering individuals and communities through strategic facilitation and creative problem-solving. Her entrepreneurial spirit and dedication to community continue to make a positive impact in her hometown of St. Stephen and across New Brunswick.
Beyond her professional accomplishments, Rebecca is a dedicated volunteer and community leader. Over the years, she has actively supported initiatives like Big Brothers Big Sisters and Rocmaura Nursing Home, reflecting her deep belief in the power of community and the importance of supporting one another. Her unwavering commitment to building inclusive and resilient communities drives everything she does, guided by the belief that true change happens when people come together to lift each other up. Her dedication to inclusivity, empowerment, and social change has transformed lives and communities, inspiring others to lead with purpose and compassion.
Daniel Smith
Class of 2014, Police Foundations
A proud Mi'kmaq from Ugpi'Ganjig First Nation, Daniel Smith is deeply connected to his heritage and fueled by a desire to help others. His passion to make a difference is evident in his work and is transforming the way cultural support is provided within Correctional Service Canada (CSC). His smile immediately brightens as he shares, "I have a passion for helping people out.”
Since graduating from NBCC’s Justice Studies: Police Foundations program in 2014, he has been a driving force in advocating for Indigenous rights and cultural awareness within the justice system. Starting as a correctional officer in provincial corrections, Daniel recognized the limited access to cultural services for offenders. Determined to create change, he began asking insightful questions and seeking solutions towards advancing traditional healing paths. This dedication led him to join CSC as an Indigenous Liaison Officer, where he worked closely with Elders and Indigenous staff to help offenders reconnect with their cultural roots. By supporting individuals on a traditional healing path, Daniel guided them toward successful reintegration into their home communities.
Today, Daniel is a Project Officer for Indigenous Initiatives (Atlantic Region) at CSC, a role that combines his passion for his heritage with his commitment to serving the community. He oversees a dozen Indigenous staff members who work directly with Elders to provide cultural supports to Indigenous, Metis and Inuit offenders. These services include ceremonies, one-on-one counseling, and building meaningful connections from the institution to their home communities. “We are not just assisting; we’re supporting Indigenous offenders along their healing journey” Daniel reflects. “What we're doing is helping them heal from that intergenerational trauma and the lasting impacts of the residential school system.”
As part of this purposeful work, Daniel believes education is key to being successful in the work they do. As a national trainer for CSC, he trains new correctional officers on the impacts of intergenerational trauma, equipping them to better understand and respond appropriately to offenders’ needs. Daniel also delivers presentations at NBCC, sharing insights about Indigenous history, culture, and the overrepresentation of Indigenous people within our federal institution. “We want to educate, we want people to learn, and ask questions,” he shares.
Beyond his professional life, Daniel’s passion for helping others extends into all aspects of his life and community. He works with the Ugpi'Ganjig First Nation Band Council and the Social Development Officer to secure housing for community members. He also volunteers with the Miramichi Ground Search & Rescue, further giving back to his community and making a positive impact where he can.
Daniel’s career path and volunteer work demonstrates how he consistently uses each day to uplift and empower those around him. He’s not only making a difference—he's fostering hope, restoring cultural pride, and transforming lives and communities.
Adam Wilson
Class of 1997, Electronics Engineering Technology
A seasoned professional, Adam Wilson’s leadership and innovation are making a lasting impact on both the engineering field and his community.
After graduating from NBCC's Electronics Engineering Technology program in 1997, Adam didn’t just follow a career path—he blazed a trail. Today, as Associate Teaching Professor and Chair of the Electrical and Computer Engineering department at the University of New Brunswick (UNB), he’s contributed to life-changing advancements in biomedical engineering. His work on low-power embedded systems and biomedical instrumentation has revolutionized rehabilitation technology, particularly in the development of prosthetic limbs like the UNB Prosthetic Hand. Adam was the primary electronics developer of three licensed biomedical-engineering products: The UNB Smart Electrode, the UNB Advanced Myoelectric Control System, and the UNB Translator Board.
While working as a biomedical engineer and completing his master’s degree, Adam’s fervent love for biomedical-engineering found a new path to make an impact—through teaching. “It was at that time that I realized, oh, I really love teaching. And from that point forward, my plans were all to try to align myself to get a faculty position where I could teach full time,” Adam reflects.
Adam’s commitment to teaching and his community is equally impressive. Whether he’s coaching local youth sports teams, volunteering for neighbourhood watch programs, or serving on many committees like the UNB Sustainability Advisory Committee, Adam’s dedication to giving back is evident in all he does. “My job as an educator has me teaching primarily electrical and software engineering students. The vast majority of those students will stay employed here in New Brunswick. So, it's really important to me that students, future engineers, leave our programs as competent, well-rounded engineers that are able to solve problems, have a bit of hands-on skills, and are good colleagues to work with,” Adam shares.
His exceptional contributions to both engineering and the community have had a positive impact on the lives of many, setting an inspiring example to current and future NBCC learners. Adam’s career journey is a testament to the transformative impact of combining technical expertise with a passion for educating others.
Kathleen LeBlanc
Class of 2021, Information Technology: Programmer Analyst
Kathleen is a Homelessness Information System Specialist at the Human Development Council. She has transformed homelessness data management in New Brunswick and inspired similar efforts across the country.
More of Kathleen's story to come on October 11th