Doing Business in Europe

Doing Business in Europe

The 2019 “Doing Business in Europe” summer program provides an opportunity for students from the NBCC business programs to travel to Hanze University of Applied Sciences in Groningen, the Netherlands, to participate in a three-week summer program in May/June 2019. The program will include a wide range of academic sessions, professional site visits and cross-cultural activities organized by several business schools at Hanze University of Applied Sciences.

Students will have the opportunity to choose between two study streams: Marketing/Market Entry or International Communications.

Program Qualifications

This program is open to second year Business Administration (any concentration) students. Successful completion of the program will provide students with credits for the second year practicum.

  • Student must be in good academic standing
  • Student must have a valid passport or be eligible for one

Learning Outcomes

  • To develop and refine the skills needed to prepare for and participate in an international learning experience including research, organization, risk management, teamwork, interpersonal communication and cultural competence and sensitivity.
  • To learn about the business environment and practices in Europe and how it compares to the Canadian context.
  • To identify and reflect on the differences and similarities between Canada and the Netherlands.
  • To strengthen academic and portfolio profiles through enhanced research, analytical thinking, planning, communication, innovation, entrepreneurship and applied learning. 

Application Requirements

Students should complete their application on or before November 30, 2018. Following interviews with shortlisted candidates, students will be notified in the first half of December if they are accepted to participate in this program. After receiving approval students will be given a payment schedule and will be expected to pay a $500 deposit as their first payment in December. At this time a learning contract will also be distributed to be signed by students and faculty outlining roles and responsibilities.

Project Timeline (subject to change)

October & November 2018Student Application (Call for Submission)
December 2018Student Selection
December 2018Student Learning Contracts finalized and signed
January 2019Research and planning phase initiated
January 2019Pre-Departure preparation begins
May/June 2019Doing Business Summer Program in the Netherlands
July 2019Reporting and Debriefing


  • Students accepted into this program must participate in the pre-departure online course and one-day pre-departure conference on April 12, 2019
  • Students must follow the NBCC Student Travel Policy 

Wait List
Those who are interviewed but not selected may have the opportunity to be placed on a wait-list until all deposits are received.

Program Cost

The approximate costs associated with this program are outlined below.  The exact costs will be confirmed by NBCC and Hanze University of Applied Sciences and will depend on the Euro exchange rate.  The following costs will be included in your Program Fee payable to NBCC. 

Program Fee

Program Fee (Accommodations, bicycle rentals, site visits and social program)$1,750 EUR
TOTAL (payable to NBCC)$1,750 EUR

Additional Individual Costs (may vary depending on individual)

Airfare (approximate cost)$1,400
Passport and Passport Photo$100 Travel Health Insurace (estimated depends on length of stay)$100
Immunizations and Prescriptions$100
Train from Schipol to Gronigen (x2)$100
Meals ($50/day x 20 days)$1000

Participants are responsible for the costs of their airfare, travel health insurance (mandatory through, passport & passport photos, immunizations and prescriptions, meals and any additional expenses not outlined in the Program Fee.

*NBCC has applied for external funding to support students interested in this program. If funding is approved the direct cost to students may decrease.

Students who withdraw from this program after they have confirmed their participation will forfeit their deposit.

About Groningen, the Netherlands and Hanze University of Applied Sciences

Groningen is the most northern city in the Netherlands and is known as “little Amsterdam” for its canal lined streets, and historical architecture.  It is a popular and vibrant student town with 50,000 Dutch and international students studying at the Hanze University and the University of Groningen. Groningen has the most bicycles per capita in the Netherlands and is an important European knowledge centre on business and energy. Groningen is a three hour train ride form Amsterdam’s Schipol airport.

Most people in Groningen speak English and the language for the program will be English.

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