The tourism industry includes a tremendous variety of attractions, from natural scenery and outdoor recreation, to shopping and cultural/heritage events. Wherever visitors go, they enjoy the experience of learning about their destination from knowledgeable, experienced persons. Whether participating with a large group of people on a long tour, or experiencing an attraction or natural site, an explanation of what one is seeing is an important part of the visitor’s experience. Here, students explore the process of providing group leadership and interpretation services to groups of visitors and tourists. They assess the various activities and locations in the tourism industry that require guides and interpretation for visitors, including: escorted travelers, museum docents, and attraction interpreters.